By FusionPOS | Agust 4th, 2017
Restaurants and takeaways depend on their customers for running their business. Customers come in, take meal and pay for it – that’s the life cycle of any restaurant. Online order is also a part of the cycle, and not even a single detail can be overlooked. Here comes the importance of loyal customers.
What’s the concept of loyal customers? Well, the starting of this idea was since the birth of restaurants. Loyal customers are those who visit regularly, take meal, talk others about the restaurant and thus, promoting the business around his friends and family. They’re a huge advantage, as they make the restaurant more popular.
Customer management is one of the most important issues for running a successful food business. Since the starting of restaurants, customer loyalty is always treated specially. But the way to treat them has changed from year to year.
Generally, restaurants like to earn customers like punch card or general discounts. Both of them attract customers, no doubt. Punch card is based on “spend and get” type, not rewarding customers for keeping contact with the restaurant, promoting in the social media, etc. This isn’t a permanent way to keep customers loyal. Discounting on special occasion or happy hour may look good, but according to many researches, it isn’t a lasting solution for acquiring loyal customers.
So, what’s the most efficient way to keep up with loyal customers? Rewarding their effort to make the restaurant popular is the top of all. They should be tracked, rewarded with special price products and make them feel special. That’s the way to treat their loyalty.
In this age, with the help of modern technology and features, restaurants and takeaways can make up more loyal customers. FusionPos makes sure that you’ll earn more loyalty from your customers. With their advanced mechanism, you can easily track which customers make more purchases, do order more than others and you can set some special offers for them.
FusionPos also creates splendid and attractive, user friendly web portal for your business. It also comes up with basic SEO tools to spread your business over the cyber world. Every order and delivery can be managed from a single interface. Contacting with customers, proceeding or declining orders is pretty simple. It also comes up with mechanism to track down loyal customers, thus paving the way of rewarding their effort.
With all the facilities, FusionPos is the ultimate solution for growing up food business.